Three CORE sundries stores, showcasing a mix of branded apparel, gifts, and essentials, were designed to express Revel’s brand and appeal to the resort’s targeted clientele. The design is modern and sleek with a pinch of warmth, a dose of fun, and a nod to the sea. A feature wall of display cubes curates and exhibits everyday items as precious and desirable. Doors opened to access news media emphasize a sense of discovery and invite customers to explore and interact with a uniquely memorable shopping environment. Tiered ceiling planes with soft cove lighting are accented by shimmering aluminum mosaic tiles. Back-lit translucent resin illuminates the store in vibrant blue hues reminiscent of the nearby sky and sea. Sleek blade signage and romance cards define themed areas of merchandising and add to the overall mission to elevate fun!
Category : Retail Branding
Location : Atlantic City, NJ